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Aegis Group Hub

Latest Aegis Group News, Jobs & Blog Updates  RSSRSS

Carat Missive Goes Astray

WallStreet Journal |  September 6th, 2008 | Email this
Aegis Group's media-buying division Carat is planning a restructuring, including significant layoffs. The information was accidentally sent to employees through an email only intended for senior managers.[...]
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MediaDailyNews: Carat Hit By PR Blunder, Confirms Layoffs, Relocation

MediaPost |  September 4th, 2008 | Email this
Aegis Group's Carat unit is wrestling with a PR nightmare following reports of a gaff by its human resources department, which inadvertently distributed a confidential memo outlining the media agency's restructuring and a new round of layoffs to its entire workforce. The memo was intended only for senior managers.[...]
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First Results of Canoe Ventures Promo Muscle Still Puny; More About Working Together

PaidContent.org |  August 29th, 2008 | Email this
The new cable comanies-backed ad targeting company Canoe Ventures has been trying to push its first project, Elections '08 On Demand, as the new-ish TV channel which lets people watch videos about elections, but this NYT story points out that the channel hasn't caught on among viewers or even advertisers. [...]
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Havas's Profit Climbs 40% in First Half

Wall Street Journal |  August 28th, 2008 | Email this
Havas posted a 40% rise in first-half net profit, boosted by winning new accounts and recent acquisitions. Separately, ad buyer Aegis reported relatively strong growth in revenue but sounded a note of caution about the second half.[...]
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Aegis Group warns of slowing demand

The Daily Telegraph |  August 28th, 2008 | Email this
Aegis Group, the media buyer and market researcher, posted a 14pc jump in revenues to £608m in the first six months of the year but warned of "slowing demand" from clients in the UK, Spain and the United States.[...]
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Aegis Plans Layoffs at Carat

AdWeek |  August 28th, 2008 | Email this
NEW YORK Aegis said it would take an "exceptional charge" of $15 million against earnings this year to accelerate the ongoing reorganization at struggling Carat USA. Layoffs are included in that figure. (Aegis CEO Robert Lerwill is shown.)[...]
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Aegis on track amid slowdown

Financial Times |  August 28th, 2008 | Email this
The advertising group reported a 21.8 per cent rise in revenues and said it was taking steps to contain costs[...]
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Carat's Still Bullish On Online Ad Spend, But Total Forecast Revised Slightly Downward

PaidContent.org |  August 27th, 2008 | Email this
While many other forecasters have been backtracking a bit on expectations for online ad spend growth this year, UK media shop Carat upped its forecast very slightly today. Back in March, the Aegis-owned agency said global online expenditures would be up 23.3 percent this year, and then slow to 18 [...]
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Our Newest Report: Online Advertising VC and M&A Deals In The Last Year

PaidContent.org |  August 20th, 2008 | Email this
Following our analysis of Social Media Deals, we've pleased to announce our first Online Advertising Deals Report, charting activity in venture capital and mergers & acquisitions from Q107 to Q208. This sector continues to drive online content, reaching annual revenues of $600-800 billion. The report breaks down these investments and [...]
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Digital Outsider: Digital Outsider: Ryan Laul, Hyperspace

MediaPost |  August 20th, 2008 | Email this
When Aegis Group's Posterscope division, the largest out-of-home media services network in the world, began seeing an explosion of new, digital media offerings, it saw an opportunity for rapid growth. Enter Hyperspace. No, not the warp speed reference used in science-fiction, but the name of a new Madison Avenue shop [...]
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Carat Urges Clients to Maintain 'Voice'

AdWeek |  August 11th, 2008 | Email this
LOS ANGELES Because consumers behave differently during recessions, the good news is a chance to grow market share for those willing to adapt tried-and-true practices to the media environment. So suggests a study by Aegis Group's Carat Insight.[...]
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$60 Mil.+ Kohler Media Goes to Carat

AdWeek |  July 14th, 2008 | Email this
NEW YORK Kohler has moved its media business to Aegis Group's Carat following a review, the client confirmed today.[...]
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Enemies List

Lefsetz Letter |  June 25th, 2008 | Email this
1. Doug MorrisDespite the aegis of caring about music and consumers he's an ignorant old man who is single-handedly holding back the monetization of recorded music online.No one who sues his own customers can give a shit about them. That's like killing slaves for their own good.And, believe me, RIAA [...]
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Time to Reduce Ad Spend?

CNBC |  June 19th, 2008 | Email this
Robert Lerwill, CEO of Aegis Group, says reducing advertising spend is not necessarily the right strategy in the face of an uncertain economic climate. Watch Video MEDIA:VIDEOPermalink[...]
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