An advertising blitz intended to help Microsoft polish the tarnished brand of its Windows Vista operating system began this week with a head-scratcher of a commercial.[...]

ESPN is debuting new technology with Electronic Arts that would allow sports commentators to interact with three-dimensional virtual players.[...]

If the United States Open session on Saturday is rained out, it will be impossible on Sunday for CBS Sports to carry all that is left.[...]

Madison Avenue is taking notice of the attraction magazine covers attract, creating advertisements that are designed to look like them.[...]

The largest performing arts complex in the country has become a maze of construction and confusing detours.[...]

With Apple expected to unveil new versions of its iPod music player next week, what's new with Microsoft's Zune player? And do customers really care?[...]

Oracle announced Tuesday that it is buying ClearApp, an enterprise software maker, for an undisclosed price. It's the first challenger for Oracle's new chief financial officer, Jeff Epstein, who was hired last week.[...]

It is time again to ask 20 questions about advertising, marketing, the media and popular culture.[...]

Some people who use Twitter, the social messaging Web site, are taking things a step further, posing as characters in their favorite shows.[...]

Advertisers are grappling with the idea of Google, which spent many of its early years avoiding — and infuriating — advertising agencies, now shifting to embrace them.[...]

The gains of the Massachusetts health insurance program suggest that the plan could become a model for universal health coverage for other states or the nation.[...]

Imagine my delight when the hokey chick flick came out on the campaign trail, a Cinderella story so preposterous it’s hard to believe it’s not premiering on Lifetime.[...]

A handful of writers have scrapped pen and paper for mobile phone and keypad, and started texting their novels -- in real time, just a few characters at a time. The medium is Twitter, a service that lets you broadcast bursts of 160 characters at a time to be read [...]

The cable industry has introduced an experimental political channel that gives advertisers a uniform way to buy time and measure the number of people watching.[...]

Judy Estrin, a serial technology entrepreneur, says in a new book that Silicon Valley -- and the country -- are facing a crisis of innovation.[...]

Sorry, e-book readers. There will be no new Kindle for Christmas, the company says.[...]

AT&T added two new international data plans for U.S.-based iPhone users roaming overseas. One of the plans costs as much as the Apple iPhone handset.[...]

Baseball’s playoff advertising push gets under way Thursday, when the first spots of the league’s largest ever campaign are broadcast.[...]

The New York Times' Bits technology blog is now on Twitter. Subscribe to the feed at http://twitter.com/bitsblog.[...]

For Apple Computer these are the best of times and the worst of times. The Cupertino, Calif.-based consumer electronics firm is on a tear like never before. It's stealing market share from Microsoft, enough to persuade the software giant to embark on a costly ad campaign that's being described as [...]

Nancy Floyd, a venture capitalist who invests in clean technology, addressed the Democratic National Convention on Tuesday.[...]

Facebook users have been targeted by spam and a rapidly mutating Internet worm, but the company says it is fighting off the attacks.[...]

The European venture capital industry is struggling, according to a report released Tuesday by Dow Jones VentureSource, with investments down 29 percent in the first half of this year.[...]

Hallmark Magazine has started to send special greeting cards to the decision makers at media agencies to encourage them to buy advertising pages for their clients.[...]

There's a social network for everybody -- and that's not an exaggeration.[...]